Johnny Sirpilla, the founder of Encourage, LLC., is an entrepreneur, passionate
leader, a committed family man, and the author of "Life Is Hard but I’ll Be OK: The
Power of Hope, Emerging through Pain and Learning to Live with Gratitude".

A legend in the RV Industry, Johnny endured personal tragedies that led him to repurpose himself in his early 50s focused on driving meaningful change in the workplace allowing employees to return home empowered. This passion inspired the creation of Encourage, LLC., a self-funded small family office with four divisions; Encourage Healthy Living, Encourage Leadership, Encourage Investment and Encourage Adoption.

Johnny is an active public speaker and promoter of reshaping thoughts through difficult times to accept, grow, and eventually thrive. He retired in 2017 as Chief Business Development Offer and past President of Camping World and Good Sam after a successful IPO.

He is an active board member in both the public and private sectors and serves on the executive board for the Pro Football Hall of Fame. He has investments in the med-tech space, and senior living communities, and is a founding partner and advisor in musician, Bob Dylan’s, Heaven’s Door spirit. His newest project, Society Brands, is acquiring Amazon
businesses through encouraging entrepreneurs in the e-commerce space to realize maximum potential for their business through a roll-up strategy.

Johnny has been married to his college sweetheart, Susan, for over 30 years and has three grown children, Beau, Bella, and Stone ... one of which is adopted but he can’t remember which one.


Today, Johnny sits down with Dave O to go over his new book, his new venture Encourage 33,  

How being at the top of your game is the perfect time to reshape yourself, There isn't work-life balance, just life and soooooo much more!


Follow Johnny on Instagram:

Find out more about Encourage33: HTTP://

Get Life is Hard, But It'll Be Ok on Amazon:


Share | Download(Loading)